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content strategy

This tag is associated with 11 posts

In Marketing It’s Important to Tell Your Story (Even B2B)

Vanessa Merit Nornberg’s article in Inc. Magazine (Your Story Is Your Marketing Strategy | Inc.com May 25, 2012) discusses the importance of telling your story to align with your customers. I though it was an interesting article when you think of the applications in the B2B world. Think of brands that you buy from frequently. … Continue reading